Monthly Archives: November 2006

The Customer Loyalty Clause; Keep Online Holiday Shoppers Smiling

In the mid-1990s, Amazon.com, Dell and Cisco systems were among the first major players to start selling products over the Internet, launching an online buying revolution that has shown tremendous growth year after year.

In the infancy of online shopping, consumers were so in awe of this cutting-edge way to buy books, shoes and computer hardware, they had few expectations or standards upon which to base the experience. But as technology has changed and consumers have become more comfortable with this newfound purchasing power, those same expectations have changed as well. … Continue Reading…