Is it really important to know about age differences amongst your gaming customers? Only if you want to keep customers of all ages coming back.
Player development is an important goal of any gaming establishment and repeat business is required to meet this goal. Gambling is a form of entertainment enjoyed by adults of all ages. While much research has been conducted on gambling behavior, empirical research on the topic of gambling behavior in specific age groups is quite limited. Is it really important to know about age differences amongst your gaming customers?
Only if you want to keep customers … Continue Reading…
NBRI - Knowledge Of Generational Differences Increases Gaming Profits (5)