Perceptions Equal Reality in Consumer Debt Counseling

Subjective Measures of Success Are Just as Important as Objective Measures.

 In both profit and non-profit debt counseling agencies, the mission is to decrease the consumer’s debt and improve their financial well-being. How do you know if this mission is being accomplished? The answer appears to be straightforward: simply look at your customers’ financial information and compare their current total debt with the amount of debt they had when they first came in for services.

Unfortunately, it is not that simple.

While it is true that comparing the past and present debt of your customers will give you an objective … Continue Reading…