What is the best time of year to conduct an employee survey?

Companies may conduct an employee survey at any time, but they should consider other current activities that may affect employees’ willingness or ability to respond as well as its own ability to implement actions from survey results.

Example: Sending an employee survey to sales reps in the last week of a fiscal period may not be a good idea. Productive reps will be too busy to respond, so results may only reflect the responses of poor performers. This skewed data may provide an inaccurate picture and cause the company to take ineffective actions.

The right time for an employee survey varies depending on the audience and the information you need to gather.