Assess and Improve Your Healthcare Organization
The patient may be the heart of the hospital, but nurses, doctors, and adjunct employees are its lifeblood. As a result, it is equally important to understand both patient satisfaction and employee engagement. While a hospital is primarily a center of healing and care, it is also a business; a business in which job performance can mean life or death and revenue is particularly critical to providing a certain standard of care. By understanding the factors that motivate and engage hospital employees, as well as the elements of care patient’s value, a hospital can ensure it is meeting the needs of the people it serves.
On the patient side, a survey can monitor satisfaction levels to ensure care standards are maintained at a certain level. Patient surveys can also be used to identify possible areas of financial waste or areas where greater patient contact and interaction is needed. A well-crafted patient questionnaire thoroughly assesses the patient’s experience and provides solid, accurate data to be used to develop change initiatives. Ultimately, a questionnaire can improve the quality of treatment while simultaneously increasing the financial profitability of the hospital.
On the employee side, a hospital survey can ensure that physicians have access to the critical development opportunities that allow them to stay abreast of changes in the medical field. It can also ensure both physicians and nurses receive the support they need to perform their jobs well. Furthermore, a hospital employee survey can identify whether there are any communication or coordination issues among departments that may prevent the delivery of quality services in a timely fashion. If a facility has ineffective procedures in place, it is difficult to provide quality care. A well-designed employee survey helps hospital administrators address inefficient policies and procedures while simultaneously identifying the factors that drive employee commitment to the organization.
NBRI has a vast amount of experience conducting research for both hospital employees and patients. Areas that are critical to address during this process include:
- The patient experience.
- Physician and employee behavior.
- Friendliness, helpfulness, and wait time.
- Patient support services.
- Dietary services.
- Hospital website.
NBRI is highly experienced in the administration of hospital surveys, and as a result we know the right questions to ask of both patients and employees to ensure you obtain meaningful, actionable data. Our ClearPath Analytics allow us to accurately identify areas of organizational excellence and areas where change is needed. NBRI can even let you know how your survey results compare to other hospitals through the use of benchmarking data, which can give you an understanding of where your scores fall in relation to others.
Initiating change can be difficult, but fortunately, with our ClearPath Action process, it doesn’t have to be. Our Action Training process guides you through the steps to take after the close of the survey to ensure you take appropriate action to address the employee and patient concerns that emerged from the survey. By following this process, you target the most important items for change while expediting the speed of that change.
Every hospital wants to deliver quality healthcare, but in order for that to happen processes must be in place to ensure medical professionals have the knowledge, skills, and resources to deliver world-class patient care. When the quality of care escalates, patient satisfaction levels will increase, errors will decrease, and employee morale will surge, creating innumerable benefits for the patients the hospital serves.
When you hire NBRI, you’re hiring more than a company to conduct survey research. You’re hiring a business partner with a sincere interest in the health and success of your organization.
Give us a call. We’re confident that you’ll find us a valuable partner capable of fulfilling your survey research needs, and exceeding your expectations.
Case Study: Healthcare Survey
A West Coast Hospital with over 1,800 employees contacted NBRI for assistance in assessing the thinking of its employees. Being a leading healthcare provider, the client understands the importance of routinely evaluating the psychological health of its employee base. In addition, it is a well-known fact that hospital employee surveys are a best practice of global leaders.
The NBRI standard hospital employee survey was deployed by paper over a two-week period in order to cover all shifts, as well as weekend and weekday employees. Job title was another important demographic segregation of the data. A 93% response rate provided preliminary indications of an involved and committed workforce.
NBRI ClearPath Analytics identified a forbearing management style at work within the Hospital as the driver of 48% of all survey items. This single root cause was driving employees to be forthcoming about reporting patient errors, which in turn lowered employee stress and organizational liability, and enabled management to take corrective systemic action and reduce the number of errors made.
NBRI recommendations to leverage this positive finding were followed, resulting in increased scores of the root cause as well as all items driven by it within one year of the initial assessment. Indeed, when asked if employees would recommend the Hospital to family and friends for healthcare, the scores were above the 90th percentile for all job titles at the second assessment, an increase of over 15 benchmarking percentiles.
An employee survey offers insight into widely shared employee views. This includes a full range of workplace issues.
A customer survey identifies the factors that enhance customer relationships, customer loyalty, and increase sales.
Gaming & Hospitality Surveys
Gaming & Hospitality Surveys identify the factors that enhance guest loyalty and satisfaction. Guest Service Surveys are a critical component in monitoring customer satisfaction to retain current guests and gain new ones.
Healthcare Surveys identify the factors that enhance Employee, Patient, and Physician loyalty and satisfaction. Patient and Physician surveys are a critical component in monitoring your quality of care.
Market Research Surveys
Market Research Surveys identify the current and forecasted characteristics and demographics of an area or industry in which a product or service may be offered. Market Research is imperative to a successful product or service launch.