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Learn How to Create Effective Surveys

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When Workers Support the “Flight Plan”

Part of “10 Days of Downloads

 In the life cycle of organizations, employee behaviors need to evolve. Behaviors that are appropriate in the growth phase of a company must adapt to meet current and future needs. Such was the case in 2007 with Cobham Defense Systems in San Diego when I signed on as vice president of human resources. The company, now called Cobham Sensor Systems, manufactures sophisticated radio frequency and microwave devices for defense and homeland security arenas.

The business had begun as REMEC Defense and Space 20 years earlier, the brainchild of four entrepreneurs with no … Continue Reading…


NBRI - When Employees Support the "Flight Plan" (25)
Posted in Downloads, Employee Surveys White Papers, White Papers

Employee Research Leads to Phenomenal Gains in the Food Industry

Part of “10 Days of Downloads

Organizational psychologists know there is a relationship between employee satisfaction and organizational effectiveness. Even though the relationship between individual-level employee satisfaction and individual-level performance is not very strong, organizational performance is not simply a sum of individuals’ performances. There are factors other than those affecting individual-level performance that influence organizational performance. For example, “shared values” can be one of these factors. If your employees share positive attitudes they will typically have norms of collaboration and cooperation, norms that enhance productivity.

When you conduct employee research your goal is to bring about changes … Continue Reading…


NBRI - Employee Research Leads to Phenomenal Gains in the Food Industry (17)
Posted in Downloads, Employee Surveys White Papers, White Papers

You Get What You Pay For: Do It Yourself vs. Full Service Firm

Part of “10 Days of Downloads

 Whether your business is academic, membership, general business, marketing, not-for-profit, for-profit, social, political, product or service related, you will most likely identify the need to conduct a survey at some point. The question becomes, do you do it yourself or work with a full service survey research firm?

The answer is: it depends. It depends on whether you have the capability in house to identify the target populations or representative sample and the expertise to identify methods used in gathering information, design the instrument(s), collect data, analyze the data, display the data … Continue Reading…


NBRI - You Get What You Pay For: Do It Yourself vs. Full Service Firm (29)
Posted in Customer Surveys White Papers, Downloads, Employee Surveys White Papers, White Papers

Synergistic Research

Part of “10 Days of Downloads

 The situation: Your CEO has identified the need to gather information from multiple stakeholders while recognizing that your organization does not have the capability in-house to conduct such survey research. Thousands of survey research firms exist to help you with this.

How do you ensure a fit between your organization and a survey research firm?

First, identify the purpose behind gathering the desired information. What do you want to know as a result of conducting the surveys? And, how do you plan to use the information? What are your goals? Do you … Continue Reading…


NBRI - Synergistic Research (24)
Posted in Customer Surveys White Papers, Downloads, Employee Surveys White Papers, Gaming & Hospitality Surveys White Papers, Market Research Surveys White Papers, Politial Research Surveys White Papers, White Papers

How Innovative Is Your Organization

Part of “10 Days of Downloads

Innovation can take many forms. An organization develops a new product or service. A new business model offers customers a new brand experience. A new strategic partnership is formed, resulting in new customer segments and new distribution or communication channels.

More than ever before, organizations view innovation as a strategic priority, giving them a competitive advantage over others, at a time in which most employees are asked to do much more with much less. Who has time to innovate? It’s tough enough to slog through daily operations without having to think up … Continue Reading…


NBRI - How Innovative is Your Organization (13)
Posted in Downloads, Employee Surveys White Papers, White Papers
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