We’ve been conducting research for businesses for over 30 years. From employee engagement surveys to market research, NBRI has covered every inch of the survey data spectrum. As you can imagine, we’ve compiled a lot of benchmarking data and derived a lot of knowledge from it. Our motto is Research for Knowledge, Knowledge for Power, and what better way to empower than to share what we’ve learned?
It’s not an exaggeration to say that the success or failure of your company depends upon the level of customer service you provide. Satisfied customers may recommend you to two or three people, while one disgruntled customer can log on to social media and steer thousands of people away from doing business with you. One [...]
If you have never conducted a market research survey about your business, you are missing out on incredibly valuable insights that will help you address weaknesses and gain a powerful advantage over your competition. Market research surveys gather critical information that you can use to analyze the size of your market, its need for your [...]
For many gamblers, one casino is like the next. There are slot machines, gaming tables, some restaurants, an auditorium, and gift shops. If you want your establishment to stand out from the competition, the best way to differentiate yourself is by increasing customer satisfaction with unsurpassed service. But how do you determine what your customers [...]
All business consultants agree that clear communication within an organization is one of the keys to success. Managers need effective organizational communication to interact with staff and give understandable instructions. Staff members need to understand terminology and concepts to properly communicate with customers and clients. Effective communication is so critical to the efficient functioning of [...]
To what extent should executives concerned with fiscal “bottom-lines” focus on employee satisfaction and employee engagement? According to extensive research by Harter et al. (2001), it seems the answer is “a great deal.” Satisfied employees lead to better performers, who, in turn, increase both customer satisfaction and loyalty, driving financial profitability even higher. This series [...]