Assess employee opinion and discover how to improve it.
Opinion – A belief or conclusion held with confidence, but not substantiated by positive knowledge or proof.
Employee Opinion Survey Case Study
An Entertainment Industry giant with excellent management was having difficulty overcoming the effects of the employee rumor mill. Despite frequent, open, and factual communications to the contrary, rumors persisted about impending mergers, acquisitions, and layoffs, rendering the entire employee base paralyzed.
An NBRI Employee Opinion Survey was deployed, and a Root Cause Analysis was conducted. It was evident that Working Relationships with peers and subordinates were good, but those with supervisors were suffering from a gross lack of trust. While management had sought to develop good relationships with employees through good communication, it was failing.
NBRI recommended a number of interventions, including ‘fireside chats’ between Senior Managers and small groups of employees on a regular basis, in which employees could raise issues and receive immediate feedback that included emotive responses, rather than memos. The next two employee survey assessments proved the interventions to be right on target, as relationships with management showed increases of more than 25 normative data percentiles.
Impressions, assumptions, viewpoints, and sentiment all fall into the realm of employee opinion. NBRI Employee Opinion Surveys offer accurate identification of employee behaviors, feelings, and thoughts for improved organizational development. Proper interpretation and intervention within the work place requires an accurate analysis of the data collected from the surveys. A variety of factors can motivate or discourage employees. Help your employees feel inspired, motivated, and successful within your organization. Constructive intervention will improve organizational productivity and loyalty.

The standard NBRI employee opinion survey includes 35 questions covering 13 topics and may be customized to meet your organization’s specific needs.
Standard Employee Opinion Survey Topics
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