A casino may be a place of fun and chance, but when it comes to making your casino successful, it’s not wise to gamble. Casino employees are front and center, whether they are serving drinks at the bar or dealing cards at the blackjack table, and if they aren’t engaged with what they are doing, visitors will take notice.
Know What Your Employees Value
Employee engagement has to be a priority in casino management. First, you need to know what parts of your employees’ jobs they enjoy the most. Look for ways to enhance the best parts of those experiences to have organized, enthusiastic, happy employees who will project their positive attitude to casino visitors. One way to discover these values is through employee engagement surveys.
Employee engagement surveys provide companies with the specific information they need to properly align engagement with the goals of the organization. They clearly show a cause-and-effect relationship between engagement and productivity, and help decision makers chart a course of action to improve both.
Employee surveys show you how to change the behavior of your workforce to reshape several critical factors that determine the success or failure of your casino. These include:
- Absenteeism – One of the biggest drains on a casino’s profits is a reduction of efficiency due to employees missing days at work. If you have workers who habitually miss time, they will be less productive on the days they show up. Obviously, the more time your employees miss, the more your business will suffer.
- Employee Morale – An employee engagement survey paints an accurate picture of how happy your workers are in their jobs. You’ll see whether or not they are eager to show up each day and work to make your casino as efficient and productive as possible.
- Turnover – If your operation is continually losing employees, it costs a great deal to hire and onboard new ones. The loss of veteran employees can be especially damaging to a casino, as they may take their knowledge with them to the competition. By getting an accurate picture of the level of employee engagement in your organization, you will have the information to make necessary changes.
Employee engagement surveys help you make the adjustments needed to improve working conditions. When you have happier, more productive workers, you have the opportunity to improve customer satisfaction and loyalty and increase sales.
NBRI helps companies just like yours become global leaders by combining powerful research with deep analytics. If you’re ready to join their ranks, here’s how we can help: