Get Our New E-Book, How to Conduct a Survey, Free

nbri-ebook-cover-225x140

We’ve been conducting research for businesses for over 30 years. From employee engagement surveys to market research, NBRI has covered every inch of the survey data spectrum. As you can imagine, we’ve compiled a lot of benchmarking data and derived a lot of knowledge from it. Our motto is Research for Knowledge, Knowledge for Power, and what better way to empower than to share what we’ve learned?

Employee Satisfaction Surveys that Work

Employee Satisfaction Surveys that Work

If you want to have happier employees, you first need to find out what makes them feel unhappy or dissatisfied while at work. Most business owners and managers turn to…

5 Tips for an Effective Customer Survey

5 Tips for Customer Surveys

If your business revolves around consumers or customers, then the success of your business is a direct result of their satisfaction. When a customer is satisfied with the experience, service,…

The Truth about Employee Engagement Surveys

The-truth-about-employee-engagement-surveys_web

Some employees view employee engagement surveys with a mixture of irritation and skepticism. Employees must take time from their busy days to answer survey questions, but research shows that many…

Do You Really Need A Survey Company?

picture of lovely woman with shopping bags

When business owners, executives, and managers want to learn more about their customers’ experiences, it is not uncommon for them to ask customers for their insight by writing and issuing…

What Customer Satisfaction Surveys Can Tell You about the Health of Your Company

Health of the company

Customer satisfaction is the key to a company’s success. Satisfied customers place larger and more frequent orders, while unsatisfied customers rarely return to place additional orders if they can find…

Improve Customer Satisfaction Today In Three Steps

Customer Satisfaction Survey

Nothing has a bigger impact on your company’s profitability than customer satisfaction. Every increase in your satisfaction rating translates directly into larger and more frequent orders, and positive word of…

How to Measure Customer Satisfaction and Loyalty

customer satisfaction meter

Many companies don’t know how to measure customer satisfaction, although most companies agree that customer satisfaction is an important factor in profitability and increasing revenue. The best way to gauge…

How to Win Back the Customers Who Walked Away From Your Business

bigstock-Customer-Service-Survey-3020686-300x200

No one is immune to mistakes, but some mistakes have more severe consequences than others. For businesses, one of the worst consequences of errors is lost customers. But sometimes it is hard…

Why Public Opinion Plays a Big Role in Election Results

Political Research

Potential voters need to know who you are and what you stand for whether you are running for president of the United States or a local school board position. Voters…

What Patients Are Really Looking for at Your Hospital

hospital

Long before people get sick or injured, many develop a distinct opinion about which hospital they would choose if they ever needed it. While the location of the hospital may…

What the Best Hotels Know About Providing Award-Winning Customer Service

Gaming Establishments Use Research to Competitive Advantage

Hotels and hospitality businesses interested in a reputation for superior customer service might want to start their quest with a customer survey. Hotel surveys often take the form of small…

Commonly Asked Questions Regarding Market Research Surveys

Market-Research-Surveys

Market research surveys are a powerful tool used to make a company more successful, but they don’t simply appear out of the blue. A great deal of thought has to…

Calculating ROI on Market Research

Market-Research-Survey

Measuring and maximizing the return on investment (ROI) of market research is an important goal of most organizations. Various criteria are used to justify investments. The percentage of annual return…

The Secret to Getting a High Response Rate on Your Customer Survey

© Copyright 2011 CorbisCorporation

Customer satisfaction is one of the cornerstones of success for any business. When customers are dissatisfied, they will let their friends and family know, but often not the business. Also,…